Brainblast 🧠💥: stealth awareness / marketing campaign to get people to take single climate-positive actions, such as using reusable bottles, cups & mugs instead of getting new plastic ones all the time.

✈️ Flight #1: recruit or join climate advocacy and/or artist/designer group to design memorable, clever, and/or shocking design

✈️ Flight #2: recruit street team to put up stickers in every neighborhood in the city. develop “wave” strategy over the course of 3-6 months where different or slight variations of signs are placed.

✈️ Flight #3: develop or link with public-facing advocacy group that does not take responsibility for stickering, which should be slightly controversial and ideally extremely persistent, but pushes for policy that supports reusable cup & mug usage (i.e. discount at participating stores like how Starbucks does… sometimes)

✈️ Flight #4: simultaneous public awareness campaign from public climate advocacy group to shut down haters. explain economic, social, and cultural benefits.

➡️ Sideswipe: partner with water bottle or mug brand. design new bottle or mug. highlight local brands.

🌠 Grandiose (Ego): I act as a behind the scenes facilitator, planner and visionary, bringing together people with greater skillsets than I have. I run an social media account from my art side that is “stoic da planet” maybe, or I settle upon coming out and being known as “bo rice” of “bo rice brainblasts”. This is my personal brand. Forms & Foundations remains the artistic endeavor.